Finding Business Wisdom Where the Wise Conflict | Up and to the Right | Episode 038

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  If you’re a voracious reader of business books, you might have noticed that much of the business wisdom in those sources (and there’s a lot of it) is in conflict with each other. Oftentimes, it leaves you scratching your head, trying to figure out how to reconcile one piece of business wisdom with another. How can you take all this inconsistent information and turn it into value that you can use to build success for your own business? Stephen Krausse dissects this question and shares some tips in taking business wisdom into perspective and effectively applying it to your own circumstances. There is tremendous value in learning, especially for small business owners, and there is no shortage of material that will help you in that endeavor. You just have to trust your gut to know which pieces of wisdom will work for you. — Listen to the podcast here: Finding Business Wisdom Where the Wise Conflict | Up and to the Right | Episode 038 “If it isn’t broke, don’t fix it,” or you may have heard, “If it isn’t broke, break it.” “Good enough is never good enough,” or “What’s your minimum viable product?” If you read a few business books or articles, you’re going to start probably scratching your head, trying to figure out how to reconcile one piece of business wisdom with another. There are books, articles, our colleagues and our well-intentioned friends. As a business owner, if you’re trying to figure out how all of that fits together and you try to reconcile all that conflicting information, it can be a little mind-numbing. The learning path for a small business owner and an entrepreneur can feel as treacherous as the financial path. What I wanted to do is work through some of that and explore where we turn to sort out what advice is good for us as entrepreneurs? It’s time to roll up our sleeves and get to work. — We’re going to talk about how do we reconcile these different opposing viewpoints that we’re going to find as we try to further our business? The principle involved here is always learning. We do want to always learn because you can’t remain stagnant in business and continue to operate forever. The business environment changes. The first thing I want to talk about is the conflict that we see, it’s reflected in the words that we read or the advice that we hear, but the real conflict is inexperience. You may read some business books with countering arguments, and there are many examples that you’re going to find as you start to explore this stuff. The two I had mentioned in the intro, and then you’ve got some people will advocate never touching debt. Some people are going to advocate leveraging every penny that you can so that you can create something larger. Sometimes it feels like all of these people were lucky and nobody knows what they’re doing. Confusion about what to do when […]

Getting The Most Out Of The Video Gear You Already Have | Up And To The Right | Episode 037

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  In our current situation with the pandemic and social distancing, video is becoming more essential, and video conferencing plays a larger role in how we interact going forward as a business. In the second of a two-part series, Stephen Krausse discusses how we can get the best results from the video gear that we already own or from a modest investment. Get to know the specific technical aspects of video that you can do to improve your video’s overall look, feel, and performance. Don’t miss this episode as Stephen gives some tips, advice, and information about what you can do to make your video better. — Listen to the podcast here: Getting The Most Out Of The Video Gear You Already Have | Up And To The Right | Episode 037 Last time, I talked a little bit about the importance of video and how video is becoming more important and it is important. It’s going to continue to be important. It’s going to play a larger role in how we interact going forward as a business. As we learn to use these tools out of necessity, we’ll become accustomed to them and realize the value and begin to use them more and more. I want us to talk a little bit about the technical aspects. We’re going to get a pass for a little while as small business owners, entrepreneurs, coworkers and whatever as we get used to using this technology for business more effectively and frequently. At some point, we’re going to start being expected to understand the technology and be competent with it. We’ll realize that everything we do in video becomes a part of the message we’re trying to send, whether that message is to our boss or our coworkers, or whether that message is to a customer, a vendor, an outside party or an investor. It does matter more than we might think at first. Just like we got used to long ago using cars, less long ago using computers on a day-to-day basis. As a culture, this is something that we will also get used to and we’re going to be able to build on it. Being able to be not experts, but technically competent, as not all of us are expert computer users, but most of us are competent to use a computer and technology in our day-to-day lives. It’s time to roll up our sleeves and get to work. Let’s get right into this now. This is the second of a two-part series of video stuff. Last time, I talked about not only the importance of video in business but also trying to extract value out of using in business. I want to talk more about the technical side of it and getting the most out of the gear that you already have. I touched on this a little bit last time, but this is a rabbit hole you can go down pretty far and it can get very expensive very […]

Getting Value Out Of Zoom And Video Conferencing | Up And To The Right | Episode 036

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  In our current situation where social distancing is encouraged, we’re always looking for tools that would help us continue to communicate and do business virtually. One tool that has grabbed the market is Zoom, a video conferencing platform. In this first of a two-part series, Stephen Krausse discusses how we can get value out of video conferencing platforms as small business owners, as well as how we can find ways to get real value for our businesses through video. Take this great opportunity to learn how to use video and use this new tool. Make sure you tune in to this episode! — Listen to the podcast here: Getting Value Out Of Zoom And Video Conferencing | Up And To The Right | Episode 036 If you haven’t heard of Zoom already, it is a video conferencing platform that has seen a large increase in business since we started social distancing, which make sense. Based on the situation, we’re going to start looking for tools. Zoom is a good solid platform and has managed to grab the market. I am going to talk a little bit about why that happens. There are many platforms like Zoom around. Why did they take off versus some other ones? The why of it is not necessarily important to business owners like ourselves in one way, but it is good to understand what the differentiators are. There’s been a couple of reasons why they’ve been in the news. One is this explosive growth that they’ve had and also, security concerns have come up. We’ll talk about both of those things as well. This is not going to be about Zoom. Zoom is just a keyword that people are seeing a lot. This is going to be a discussion of teleconferencing or video conferencing in general. What can we do? This is the first of a two-part series that I’m going to do. This one’s going to be, “How do we get value out of the platform as small business owner? How do we find ways to get real value for our businesses through video?” The next one, I’m going to get more technical, but only in as much as, how do we get the best results we can either from the gear that we already own or from a modest investment? If we have money to invest, where should we put that money? Where should that money go versus one aspect of video to another? Where is that money best spent? This is a great opportunity to learn how to use video and use this new tool. It is also important that we learn as much about the technology that we need to know, but also as much as we can about how to get value for our business out of the technology. Video and audio like any high-tech component of our business, you can go down a rabbit hole pretty fast. At some point, you’re going to stop adding value to your business […]

Let’s Build A Revenue Stream | Up And To The Right | Episode 035

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  Any disruption in the economy will show weaknesses or vulnerabilities in our business, whether it’s an expense structure that’s unsustainable or too few revenue streams or narrow sales channels. Today, Stephen Krausse talks about how we can take care of ourselves in terms of revenue streams. Whatever crisis or disruption we may currently face, you don’t want to miss this episode to get some ideas on how you can build revenue streams and manage your business through serious problems. — Listen to the podcast here: Let’s Build A Revenue Stream | Up And To The Right | Episode 035 Anytime there’s a disruption in the economy or our economic environment, it will show weaknesses or vulnerabilities in our business. A major disruption or crisis will drive that point home showing us weaknesses in our business, whether it’s an expense structure that’s unsustainable or too few revenue streams or narrow sales channels. It’s time to roll up our sleeves and get to work. The reason this whole idea of sales channels and revenue streams came to mind for me was the concept of the closed economy. I’ve talked about this in the last episode or two, but you can’t close the market economy. I’m not sure where people’s heads are at when they talk about this. I understand that we need to take responsible action to protect the people and stop the spread of the pandemic. A market economy doesn’t work unless money is moving. Money has to move. When we talk about closing the economy, what we should be talking about is finding ways to continue operation that are safe for both our employees, coworkers and families, but also customers and population at large. What needs to happen when we talk about closing the economy is changing the way that we interact to conduct business. That’s where our revenue streams in sales channels come to be at risk in an environment like this, where a lot of the standard ways we do business have been set aside. Businesses aren’t prepared for that. That’s why I came to this point where we need to talk about revenue streams and sales channels. The general media is using language that isn’t helpful when we talk about closing the economy. We need to find alternative ways to conduct business. If they’re not going to do it and not going to talk about it the right way, that’s fine. As entrepreneurs and business owners, we need to take care of ourselves. Revenue Streams And Sales Channels That’s what I want to talk about. How do we take care of ourselves in terms of revenue streams? This is not going to be something that is related to this specific crisis. This is related to how we conduct business and how we manage our businesses overtime forever. The maximum time between crises for my professional career was eight years. The maximum time between major economic disruption is eight years. If you want to operate a single […]

Sometimes… You Just Grind | Up And To The Right | Episode 034

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No matter how much you plan for your days, there are times when you feel like you’re not getting a whole lot done. You know you should be doing something, but you feel unproductive, low vibration, and that you’ve wasted time. When this happens, you just have to do the grind and put energy into a task, get through it, and find a way to be okay in that particular moment. On today’s show, Stephen Krausse talks about this dilemma and shares some tips on how we can get into that grind headspace so we can get to the next place. — Listen to the podcast here: Sometimes… You Just Grind | Up And To The Right | Episode 034 I didn’t even take any calls for work. I went from a random task to a random task. I’m not getting a whole lot done. That’s how the week started for me. It felt unproductive, low vibration, wasted time. It was hard and disappointing. Those were all these thoughts and feelings that were going through my head. I wasn’t inspired for a topic for the show. Then it occurred to me that sometimes you have to do the grind. I realized that there are times in business and life when you have to put energy into a task, get through it and find a way to be okay in that particular moment. That’s what I wanted to talk about. It’s time to roll up our sleeves and get to work. — This is episode 34, Sometimes You Just Have to Grind. If you’re not familiar, Grinding is a video game reference, where you do the same repetitive task to achieve some result. Whether you’re running the same dungeon, to get a specific piece of armor, the same mission to get enough experience to do some other thing. You do a specific activity over and over again to build a skill, achieve maybe some other improvement in your character or in your gameplay. The Grind Generally speaking, when gamers talk about a grind, it’s not most people’s favorite part of gaming, but why do we do it then? My experience is fairly limited in terms of the number of games I play. The importance is that there’s gameplay on the other side of grinding that you can’t have if you don’t do the grind. I started writing my notes and I usually try to write my notes the day before so I have 24 hours to look through them. I didn’t get to it but it occurred to me that this is where I’m at is I’m having to do this grind to get to the next place. What is the next place? It’s post-crisis. This is what we’re trying to get to. We’re trying to get from one place where we are to another. There’s going to be work we don’t want to do and times when we don’t want to put in the effort, not because we’re not good […]